meghan's media blog

  Analyse the    music video for Riptide by Vance Joy  focusing on the following elements. Refer to contextual information and technical codes to support your points. Indie music is produced independently from commercial record labels, the term is used to describe indie rock and indie pop, it also may include music that is not independently produced. Vance Joy is an example of an indie artist as well as Arctic Monkeys. Riptides music video fits into the codes and conventions of the genre by the use of montage. As mentioned above Riptide uses a fragmented montage based on the lyrics of the song that uses iconography. Music videos generally use interpretations of lyrics, however, in this case, it seems to be over the top and ironic this may link to its surrealist approach. nevertheless, the video clearly conveys may different message through its montage , Eisenstein's concepts of intellectual editing shows how this works. the theory suggests th...

Analyse the following covers in terms of how the technical codes ( main image, headline, pull quote etc.) persuade the audience to buy the newspaper and how the audience is being persuaded to respond to the main news story.Consider issues of iconography, binary oppositions and semiotics. The Daily Mirror is a traditionally left-wing paper owned by Reach and The Trinity group. The tabloid newspaper published a cover about the US election of Donald Trump on the 10th November 2016 which used many technical codes to sell its product as well as their news agenda. Furthermore, a range of theories such as Curran and Seaton power theory explain how The Daily Mirror maintain their position as a successful paper. The main image uses the iconography of The Statue of liberty and the idea of patriotism but creates a juxtaposition as the message conveys that it was idiotic to elect trump. The theory of semiotics by Barthes could be applied as the statue is a sign and through signification, th...

Tide is a historical print based ad from the 1950s; the ad is produced by proctor and gamble. The ideas attitudes and beliefs are outdated. In addition, the ad came out at the time of the post war, Americas technology developed rapidly especially within the domestic sphere. These products became desirable and symbolized status related to the American dream. Adverts such as tide in American melodramas, due to this these programs became known as soap dramas. The ad use hyperbole and explanation marks make the product seem essential to the target audience. Nevertheless, the target audience is women as they sole for the home; the product would have mainly appealed to middle class women who are attracted to saving time. Tide also uses endorsement of the Good Housekeeping magazine; this relates to the target audience and allows immediate positive connotations attached to the product which emphasizes the effectiveness. The Theories of Representation by Hall states that stereotypes as a r...

PRODUCT CONTEXT • Late Night Woman’s Hour is a spin-off from the long-running BBC Radio 4 daily magazine programme, Woman’s Hour. • Late Night Woman’s Hour is broadcast once a month, late at night, is presented by Lauren Laverne and features a number of female panellists. • Each episode focuses on a particular theme relevant to its female audience e.g. ‘home’ and ‘forgiveness’.  PART 1: STARTING POINTS –  Woman’s Hour was first broadcast in the 1940s, so it worth considering the historical and social shifts that have occurred since the show’s inception. The original show reflects possible tokenism (a show set aside for women might imply all other radio content was oriented towards men).  Late Night Women’s Hour features frank and open discussion, and demonstrates societal shifts and increased gender equality although some of the issues raised reflect the fact that society is not yet completely equal.   Late Night Women’s Hour meets the BBC remit to inform, educ...

1       Define and explain the history , cultural elements and generic conventions of " Nordic Noir". Nordic noir also known as Scandinavian noir is a genre of crime fiction, which is often written from a police point of view. The setting often has bleak landscapes and the mood tends to be dark/morally complex. The genre explores tension between the apparent still and bland social surface of Nordic countries. Frequently featuring a female protagonist, the popularity of the genre has extended to film and television, such as   The Killing  and its  American adaptation ,  Marcella , and  The Bridge  and its  French-British  and  American  adaptations  The genre depicts a tension between the apparently still and bland social surface in the  Nordic countries , and the murder, misogyny, rape, and racism it depicts as lying underneath  Some critics attribute the genre's success to a d...

narrative The bridge generally starts of with a dead body and has  long form narrative. Plots and subplots follow through into each season and episode which causes enigmas to occur. enigma also occurs when new characters appear on screen as we wonder if they are the killer , to add to this things they do raises suspicion of each character. Additionally, the narrative tends to be restricted as we do not necessarily know anymore than Saga who is the main character. Genre codes In the bridge it follows typical conventions of a crime drama , for example the way the characters are presented. When applying this to The Bridge Saga is the detective who follows stereotypes in crime dramas and she barely has a life outside her job also, she socially awkward. furthermore , you have her sidekick Hanne, yet again this follows conventions of a crime drama as this structure of characters is clearly shown in many characters such as Life on mars. Technical codes Within the fall the ...